45 episodes
Let's Talk Copy | Copywriting Podcast Let's Talk Copy
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- Business
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5.0 • 3 Ratings
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This is the Let's Talk Copy podcast! This is where you come to learn the secrets of high-converting copy and how to launch, grow, AND scale your copywriting business. My name is Liz Slyman, and copywriting changed my life. From freelancer to award-winning agency owner, my copywriting business has allowed me to own my own time–and ultimately, my own life. I'm here to help you achieve the same freedom. So, if you're ready to do this: let's talk copy.
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Ep. 45: This is What NEEDS to Go in Your Copywriting Brief
Clients throwing work at you is great. Clients throwing work at you without any kind of guidelines or instructions is one of the most stressful experiences you can have as a copywriter. Let's talk about a non-negotiable: copywriting briefs!
CONNECT WITH ME:
YOUTUBE: https://www.youtube.com/channel/UCpPMFbrK2gUdSmRXqD4Uafw
INSTAGRAM @LETSTALKCOPY
TIKTOK: @COPYWRITINGCOURSES
COPYWRITING COURSES & RESOURCES: LIZSLYMAN.COM
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Send in a voice message: https://podcasters.spotify.com/pod/show/letstalkcopy/message -
Ep. 44: Not Using AI? Time For Your Prices to SKYROCKET (for real)
As a copywriter or content writer, your skills are more valuable now than ever before, and generative AI is truly putting the importance of writers center stage.
If you’re on the receiving end of the “Help! I fired my writer and tried to use artificial intelligence to do a job that is literally the foundation of my business and it didn’t work!”, then this is for you.
CONNECT WITH ME:
YOUTUBE: https://www.youtube.com/channel/UCpPMFbrK2gUdSmRXqD4Uafw
INSTAGRAM @LETSTALKCOPY
TIKTOK: @COPYWRITINGCOURSES
COPYWRITING COURSES & RESOURCES: LIZSLYMAN.COM
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Send in a voice message: https://podcasters.spotify.com/pod/show/letstalkcopy/message -
Ep. 43: How to Score Low-Hanging Fruit Keywords (and why you should!)
Low keyword difficulty, high search volume keywords with SERP features are a goldmine for your SEO and can help you build the foundation for a massively successful content strategy.
Download "THE CIRCA METHOD" and learn my signature method for creating high-powered sales copy: Get it FREE: https://lizslyman.com/circa-method/
CONNECT WITH ME:
YOUTUBE: https://www.youtube.com/channel/UCpPMFbrK2gUdSmRXqD4Uafw
INSTAGRAM @LETSTALKCOPY
TIKTOK: @COPYWRITINGCOURSES
COPYWRITING COURSES & RESOURCES: LIZSLYMAN.COM
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Send in a voice message: https://podcasters.spotify.com/pod/show/letstalkcopy/message -
Ep. 42: An Introduction to "Microcopy."
Effective copywriting goes FAR beyond resonating statements and doing deep, deep, deep on pain points.
As they say, the difference hides in the details.
And in copywriting, the details are in your microcopy.
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Download "THE CIRCA METHOD" and learn my signature method for creating high-powered sales copy: Get it FREE: https://lizslyman.com/circa-method/
CONNECT WITH ME:
YOUTUBE: https://www.youtube.com/channel/UCpPMFbrK2gUdSmRXqD4Uafw
INSTAGRAM @LETSTALKCOPY
TIKTOK: @COPYWRITINGCOURSES
COPYWRITING COURSES & RESOURCES: LIZSLYMAN.COM
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Send in a voice message: https://podcasters.spotify.com/pod/show/letstalkcopy/message -
Ep. 41: AI Copywriting Will be Catastrophic ...but NOT for the Reasons You Think
As an agency owner, I’m not worried about AI copywriting.
At all.
And if you’re a good copywriter, you shouldn't be, either.
Businesses using them on the other hand?
Well…it could go one of two ways.
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Get the Ultimate Sales Page Kit here.
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Download "THE CIRCA METHOD" and learn my signature method for creating high-powered sales copy: Get it FREE: https://lizslyman.com/circa-method/
CONNECT WITH ME:
YOUTUBE: https://www.youtube.com/channel/UCpPMFbrK2gUdSmRXqD4Uafw
INSTAGRAM @LETSTALKCOPY
COPYWRITING COURSES & RESOURCES: LIZSLYMAN.COM
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Send in a voice message: https://podcasters.spotify.com/pod/show/letstalkcopy/message -
Ep. 40: Digital Nomad: 5 Tips for Copywriters Living the #Vanlife
If you’re researching how to make a living while on the road, chances are you’ve come across this whole copywriting thing and you’re taking tons of copywriting courses so that you’re ready to make an income while traveling full time.
Or, maybe you’re a copywriter already, and you’re trying to figure out just exactly what you need to know to keep your copywriting business on the road to success while you’re on the road to wherever you feel like going.
I’ve been digital nomad-ing off and on for the last thirteen years, and I can tell you, these five things are crucial if you want to be a copywriter on the road.
--
Get the Ultimate Sales Page Kit here.
--
Download "THE CIRCA METHOD" and learn my signature method for creating high-powered sales copy: Get it FREE: https://lizslyman.com/circa-method/
CONNECT WITH ME:
YOUTUBE: https://www.youtube.com/channel/UCpPMFbrK2gUdSmRXqD4Uafw
INSTAGRAM @LETSTALKCOPY
COPYWRITING COURSES & RESOURCES: LIZSLYMAN.COM
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Send in a voice message: https://podcasters.spotify.com/pod/show/letstalkcopy/message
Customer Reviews
Succinct, applicable, genuine
This podcast is amazing for being so new. I’m that trying-to-quit-my-9-5 audience she’s talking about, and I honestly love how succinct and genuine her approach to this podcast is. It gives me great info that doesn’t drag on, there’s a lot of how-to incorporated, and she just… sounds like someone like me. If she can, I can. This podcast might light a fire under your tuchus, too. Check it out!
Amazing!
Liz is very knowledgeable and professional, while keeping the conversation loose and firm to earth. Not a lot of filler to make it seem like she had content- because she does have many valuable points and advise.